Chief Marketing Officer (CMO) - BRI Finance (CAR) Sukoharjo

Join Mandiri Andalan Utama as a Chief Marketing Officer (CMO) for BRI Finance (CAR) in Sukoharjo, Jawa Tengah. This is a unique opportunity to lead strategic marketing initiatives in the financial services sector, driving brand growth, customer acquisition, and market leadership. As the CMO, you will be responsible for crafting and executing a comprehensive marketing strategy that aligns with BRI Finance's vision and mission, leveraging advanced digital marketing tools and platforms.

With a proven track record in marketing leadership, you will report directly to the Managing Director and work closely with the senior management team to ensure that marketing efforts are in sync with the company's overall business objectives. Your expertise will be crucial in navigating the competitive landscape of the financial services industry, where innovation and customer-centric approaches are key to success.

📋 Tanggung Jawab Pekerjaan

• Develop and implement a strategic marketing plan to enhance brand awareness and customer engagement.
• Lead a high-performing marketing team, providing guidance and mentorship to drive innovation and excellence.
• Utilize data analytics tools such as Google Analytics, Tableau, and CRM systems to monitor and optimize marketing performance.
• Collaborate with cross-functional teams to integrate marketing efforts with sales, product development, and customer service.
• Stay ahead of industry trends and market dynamics to identify opportunities for growth and differentiation.
• Manage and optimize digital marketing campaigns across various channels, including social media, email, and search engine marketing.
• Build and maintain strong relationships with key stakeholders, including partners, vendors, and industry associations.
• Ensure compliance with all relevant marketing regulations and best practices.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 10 years of experience in marketing leadership roles, with a proven track record of driving significant business growth.
• Certification in digital marketing (e.g., Google Ads, HubSpot, or Meta Blueprint) is a plus.
• Strong understanding of financial services and the ability to communicate complex concepts to both internal and external stakeholders.
• Excellent leadership and team management skills, with the ability to inspire and motivate a high-performing team.
• Proven ability to work effectively in a fast-paced, dynamic environment.
• Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
• Proficiency in English, both written and spoken.

🛠️ Keahlian

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